AUCHAN - SUPERMARKET
E-commerce Optimization & SEO
Key skills : SEO, web copywriting, e-commerce optimization, UX & search ranking strategy
ABOUT MY INTERNSHIP AT AUCHAN
During my 4-month internship at Auchan’s headquarters, I worked on optimizing product listings in the home appliances category to improve their visibility and conversion rate on the e-commerce platform. The goal was to increase organic traffic and enhance the customer journey to boost sales.
📍ACTION TAKEN
✔️ Product Page Optimization: SEO-driven copywriting to improve rankings on Google and increase conversion rates.
✔️ Creation of Buying Guides: Strategic content to educate customers and strengthen search visibility.
✔️ Collaboration with the E-merchandising Team: Reorganizing product categories for a seamless navigation experience.
✔️ SEO Impact Analysis: Measuring the results of optimizations over a four-month period.
RESULTS ACHIEVED
📈 +2% improvement in SEO ranking
📊 An 8% increase in traffic to our product pages
🔍 400 newly optimized product descriptions
What I can bring to your company
Are you looking for a Digital Project Management apprentice with a background in e-commerce and SEO?
Need someone who can optimize product pages, improve your SEO, and help increase your traffic?
Want to strengthen your website’s performance and sharpen your digital strategy?
With my experience in e-commerce and digital marketing at Auchan, along with personal projects in content creation, I’m ready to bring my skills to your team.
I’m looking for a one-year apprenticeship where I can grow and contribute to meaningful digital projects.
If that sounds like a fit, I’d love to chat!
